Stop paying for leads. Start paying for booked jobs.

The HVAC owner's playbook for finding which channels make money and which leak it. Read it on your phone tonight.

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The HVAC Owner's Guide
BY GROWTHTITAN
  • The real cost per booked job, channel by channel
  • 17 channels ranked by what they return for HVAC
  • The 90 day sequence to fix the leaks in order

Most HVAC owners are paying for leads their own call center never books.

In one audit, 141 paid leads produced 12 booked jobs in the FSM. Nobody had noticed, because the agency reported leads and the owner paid for leads. This guide is the tool for seeing that number in your own company, and the order to fix it.

Written by

Roger Bryan

CMO to HVAC owners. Built the marketing engine behind an HVAC Franchise Rookie of the Year, up another 47% this year on 28% less ad spend. 29 years in marketing, two books, four exits.

What is inside

03
Marketing is revenue, not leads: the channel audit table
05
The 17 channel framework and which sequence fits your company
23
The three scenario forecast: current, optimized, maximum growth
29
Your first 90 days, in order
GrowthTitan, 1528 Locust St S, Canal Fulton, OH 44614